When a Word is Worth a Picture

A former creative director at Google and now at Facebook, Ji Lee, wrote a book named Word as Image containing  just 100 words. But these words-images don’t use any graphic content except the elements of the letters in the word itself. According to Lee, thus project started about 20 years ago when he got an assignment in typography class. He was really amazed how the letters can be modified to shapes giving infinite many possibilities. From there on, Lee took this art as a lifelong project for himself.

‘When we were children, letters were like fun toys. We played with them through our building blocks and we colored them in books. Soon, letters turned into words. Words turned into sentences. Sentences turned into thoughts. And along the way, we stopped playing with them and stopped marveling at A through Z. Word as Image brings a little magic back to the alphabet by helping us see the fun and humor behind the lines and squiggles’ – Ji Lee.

You can show your skills at word art or get connect at Lee’s Facebook Page. You can also buy the book entitled Word as Image from Amazon. Via pokkisam